Building a Sellable Business

Many agency owners treat their firm as a lifestyle business, a high-paying job rather than an asset, focusing on immediate client delivery and cash flow. They only prepare for a sale when they are burned out, which is the worst time to sell. Bottom line: a business ready to be sold is a better business to own.

I recently joined Kurt Schmidt on the Schmidt List podcast to discuss strategies to shift from working in the business to working on the business. In our conversation, we moved beyond theoretical valuation tactics to the real operational realities that actually drive multiples and preserve sanity.