How to Protect Your Margins Before the Sale Begins

Written By Albert

Many agencies are forced to fix their margins through efficiency during the work. That is a hard battle to win. If you haven't done the underlying math before the contract is signed, you are likely financing your client’s business rather than running your own.

I joined Jamie Nau and Jody Grunden on the Creative Agency Success Show podcast to discuss "preventative medicine" for agency margins—strategies to set yourself up for success before the work begins.

Albert

Albert Banks is a seasoned entrepreneur with over two decades of experience founding and leading successful service firms. While he possesses a strong technical foundation as a former developer and technical lead, and has experience in business development, his primary focus has been on driving success in operations, finance, and talent. Through years of navigating the challenges of building and scaling successful businesses, he has gained invaluable insights and developed a deep understanding of the obstacles founders and leaders face. This firsthand experience equips him to guide others through their own entrepreneurial journeys more effectively.

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